collection
challenge
WeSC
Revamp 08
Type
Clothing
Interactive
Web
Year
2008
Role
Art Director
Designer
What
WeAreTheSuperLativeConspiracy is a clothing brand that celebrates “intellegent slackers” with roots in the skater scene with a creative and Swedish twist. The brand was well-known for its many “Weactivists” ranging from Jason Lee, Peter Stormare, Timbuktu to Amy Gunther.
GO BACK
←
H—H
A self brandable
platform
WeSC created eye-catching and great print campaigns for its clothing collections, something that didn’t show up online. Our challenge was to transform an outdated site and align the online presence with the rest of the brand.
We created a complete flash-fullscreen platform revamp complete with a tailored CMS - which was almost unheard of in 2008 - in which WeSC would be able to brand itself by uploading their existing brand assets onto the page.
Credits
Hampus Hansson
Martin Klausen
Alexander Svensson
Jonas Svensson
Hanna Lundgren
Svetlana Bogatcheva
Interactive Art Directer, Designer
Designer/Animation
Full-stack Developer
Designer/Animator
Project Manager
Project Manager